Advanced Product Management
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Product Discovery & Design Thinking
Introduction As you climb the ladder in product management, there comes a time when you are bestowed with a crucial and difficult task on your product. This responsibility will be a goal such as to improve something on the product such as a particular funnel or number of users, grow the business for the product,…
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Product Strategy
Introduction So you’ve been elevated to a degree of seniority or possibly joined a new organization as a Senior Product Manager. One key task you’d be assigned to do is defining strategy. Nervous? Confused? Lost? It is bound to happen because up until now, you’ve followed a direction and strategy set by someone senior or…
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User Flows & Funnel
Overview: – Every product built, is built with an intention to be monetized and to make profit, be it with High or NO Customer Acquisition Cost (CAC). With the advent of advanced analytics and connected digital products, it has become easier to track user’s behavior and their actions on a product. This data provides useful…